Hive Marketing: Sport Sponsorhip #7: What? Hive on a newspaper?
Today, Hive appeared on a sports newspaper!
Yes, you read correctly, today hive logo shown on a sports newspaper due to the sport sponsorship initiative.
Because we had our logo spread across different places in the arena when they took the photo in the arena, to accompany the interview related to the fact that the club had trained a lot of players to go through to the national team, our logo was part of it.
In addition to appearing in the newspaper and being shared on the club's social media, this news was shared by many people, allowing us to reach even more people.
This means that, in addition to our logo being constantly shared on social networks such as Facebook and Instagram, it has also appeared on television and now in a newspaper.
Without a doubt, in this first year of the initiative, we managed to show ourselves to people who would hardly know us.
If this initiative continues next year, we will have to try to bring some of these people to our community.
Project: Handball European League
Sponsorship: @valueplan
Support: @theycallmedan, @smooth, @guiltyparties, @crimsonclad, and @blocktrades
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Do you know if there are any signups from this?
If so it is a good use of ValuePlan dollars ...
Until now, I think we have not any signups from this.
In Portugal, 99% of population didn't know about Hive. So my first approach is branding us making people start to see us and then started to work in the signup.
Finally serious advertising for Hive!